The number of users of a particular good.
According to netmarketshare.com, Microsoft’s operating systems take over 90% of the market share. This is a substantial portion of the installed base of users. Used at home and at work, it’s hard to get away from the predominant system. There are also easily accessible add-ons and complementary goods, such as software and freeware that maintain the loyalty to Windows.
In line with the dominant operating system is the web browser. Internet explorer is pre installed on every Windows operated computer, as the graph below depicts.
However, according to other sources there has been a steady decline in IE’s use over the years. And in non software categories, such as game systems, Microsoft still has some catching up to do be considered a leader.
So is Microsoft a monopoly? Seems like MS is trying, but only succeeded for a time with operating systems. However, the rejuvenation of Apple in recent years has taken away some of the share.
The video below discusses the changing market share of Microsoft. One of the products noted in which Microsoft isn’t the leader yet is with cell phones in which Apple’s iPhone leads.


No comments:
Post a Comment